Be aware you still have to print out the paperwork and process the EDDM order yourself. Use our templates to design your artwork, then insert your own Indicia. Then we take care of the printing, bundling, EDDM processing and delivery to USPS.Īll our sizes here have been approved by the USPS for EDDM Delivery. Use our easy to use online tool to choose a product, choose your EDDM routes and upload your artwork.
Eddm usps full#
Our EDDM Full Service Solution takes all the guess work out of the process. We’ve Taken all the guess work out of it. Download EDDM ® Full Service templates Here Note: EDDM® Full Service orders must use certified EDDM ® Full Service templates. USPS ® delivers your promotional and marketing material to all the mailboxes in your target area We take care of the EDDM ® processing and deliver your EDDM ® order to USPS ® We print your artwork and bundle your order See below for the link to our EDDM® Full Service templatesĮasy checkout process and once you checkout we take care of the rest: You can upload your art or use our online designer to design your campaign. Using our route selection tool you will be able to easily choose your targeted customers by seeing their median income, household, age and total addresses in a route. This is the estimated time you want your targeted customers to get the cards We offer a variety of sizes and finishing for your Every Door Direct mailing campaign Available as a print only service or a full service option (see below).You also need to get postal certifications from the post office before being granted permission to use direct mail.USPS ® Every Door Direct Mail ® (EDDM ® ) is an affordable service designed to help you reach your target audience by delivering your promotional and advertising material directly to mail boxes along specific USPS ® postal routes that you select. You also need to deal with other entities and buy the postcards and mailing lists (although some companies, including UZ Marketing allows you to purchase both at the same time). The response rates are typically double than EDDM, based on various anecdotal reports around the web.ĭrawbacks include the time required from start to finish, which is anywhere from 2-4 weeks from commencing to the point it finally reaches the mailbox of your audience. Other advantages of using Direct mail is that you can use standard postcards successfully, which drastically reduces the cost of printing. This allows your targeted campaign to hone in on only those individuals you believe will have the highest response rate, and indeed that is what past results show. You can purchase mailing lists from third party companies that let you choose demographics such as age, race, gender, income level, and other variable data. The difference, however, is that Direct Mail campaigns are targeted based on your preference.
The printing cost is also higher, since the USPS has specific size requirements of all EDDM postcards.ĭirect Mail is similar to EDDM in that it’s also in the mail advertising category. The actual response rate for EDDM is lower than targeted direct mail. Just print your cards, pick your routes, and send your blast.ĮDDM isn’t without drawbacks, however. EDDM is also far easier to put into practice than Direct Mail, since it doesn’t require you to purchase mailing lists from a third party source. That means maximum exposure to your brand, and its term in the industry is referred to as “saturation mail”. One of the main benefits for using EDDM is that it’s cheap in postage, and you can send it out to an entire area.
Eddm usps zip#
You can also select the zip codes to send the cards out in. This option is effective if you’re looking for an area targeted blast, especially if you have a storefront located in the vicinity of the area you choose. EDDM is more location based targeting, in that you choose particular USPS routes that mail carriers take, and hit every door via direct mail.
Difference Between EDDM (Every Door Direct Mail) and Direct Mail – The primary difference between EDDM and Classic Direct Mail is the audience that receives it.
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